We Outside CPGWe Outside CPG

Coverage · Southern California

Your fractionalsales team inSouthern California.

Work with usKey accounts · Field sales · Distributor mgmt · Brand building · Merchandising

ChainsIndependents

Tap a dot for the retailer.

Services

Feet in the street,eyes on the data.

  • 01

    Key Accounts

    Buyer meetings. Promo calendars. Pricing strategy. Competitive positioning. Contract/NIF submission. Sales forecasting. Data analyzation. Distributor management.

  • 02

    Field Sales

    40+ stops a week. Shelf resets, void fills, displays built, out-of-stocks flagged before they cost you.

  • 03

    Merchandising

    Planograms held. Facings, tags and displays kept right at every stop, with photo proof.

  • 04

    Brand Building

    Demos, store events and staff training that turn a placement into repeat purchases.

  • 05

    Distributor Mgmt

    UNFI, KeHE and DSD relationships managed. Chargebacks fought, depletions read, orders kept moving.

About us

Only the workcan save you.

We are a team of CPG professionals. We did, and continue to do, the hard work so you don’t have to. Our core philosophy at We Outside CPG is “Only The Work Can Save You.” It takes grit and determination to build brands in the SoCal market, and we’ve got the tenacity and experience your brand needs to make it.

We remove the headache of hiring and training for field sales. We know the right people and which levers to pull. Plus, we can pivot based on the needs of your brand.

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